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THE ACCOMMODATIONS INDUSTRY.
PART I
A hotel is a temporary home for people who are travelling. In a hotel the traveller can rest and has access to food and drink. The hotel may also offer facilities for recreation, such as a swimming pool, a golf course or a beach. In many cases the hotel also provides free space for the traveller's means of transportation. All of these services are designed to accommodate the traveller, so the hotel business is often referred to as the accommodations industry.
Travel and hotels have always been closely related. In Europe and America, inns and taverns were spaced along the roads at the distance a horse could travel in a day. The inns were primitive by modern standards. The traveller usually had to share his bed with at least one other person, and as many as four other persons in some remote areas. The old-fashioned inns, however, did provide food and shelter for both men and horses and therefore became a symbol for hospitality.
Modern mass transportation, that is, the movement oflarge numbers of people at relatively low prices, began with the development of the railroads in the 19th century. Up to that time, accommodations had been provided by country inns or by family-owned and — operated hotels in the cities. As the railroads carried larger numbers of people further and more rapidly, large hotels were constructed near the train stations.
The other means of transportation — the automobile and the airline — resulted in the growth of corresponding accommodations facilities.
The word "motel" was created by combining motor and hotel. When automobiles were first used, flimsy and inexpensive tourist cabins were built beside the highways. Then the cabins were replaced by tourist courts and then by the modern hotels. Motel or motor hotels providing parking facilities for cars were also constructed in many large cities, where they now compete with the other commercial hotels.
The airline extended the distances that people could travel in a short period. For the accommodations industry it was a boom in the construction of resort hotels. A resort is a place to which people travel for recreation. It may offer mountain scenery, the combination of sun and sea, or features that are entirely man-made, like Disneyland in California.
All hotels do not serve the same clientele, that is, the same kind of guests. In fact, it is possible to place hotels in four board categories. The first is the commercial hotel, which provides services essentially for transients, many of them travelling on business. The second category is resort hotels. Located in vacation areas, they often provide recreational facilities of their own as well. A third type of hotel aims its services largely at the convention trade. Conventions are meetings, usually held yearly, of various business or professional groups. The forth category is resident hotels. People who do not wish to keep house themselves can rentaccommodations on a seasonal basis or even permanently in many hotels (2522 знака).
(Королева Н.Е. Английский язык. Сервис и туризм. English For Tourism: Учебное пособие / Н.Е.Королева – Изд. 5-е – Ростов н/Д:Феникс, 2011. – 407с.)
Translate into English.
Культура обслуживания
Буйленко В.Ф.
Культура обслуживания направлена на обслуживание клиентов на основе выработки определенных правил, процедур, практических навыков и умений. Культура обслуживания диктуется политикой предприятия, поддерживается системой поощрений персонала обслуживания и рядом других мероприятий. Сегодня распространено понимание культуры обслуживания в узком смысле как совокупность правил вежливости (этики поведения). Однако данное понятие следует рассматривать значительно шире, во всех проявлениях составляющих его элементов (476 знаков).
(http://www.razlib.ru/nauchnaja_literatura_prochee/turizm_uchebnik/p4.php#metkadoc20.
Режим доступа: 23.01.2015)
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